INANCIAL LITERACY AND ITS IMPACT ON DIGITAL PAYMENT TRANSFORMATION IN ABU LAHAP MAKASSAR RESTAURANT
DOI:
https://doi.org/10.61141/pabean.v8i1.813Keywords:
Financial literacy, digital payment transformation., transformation of digitalAbstract
The purpose of this study is to determine the influence of financial literacy on the transformation of digitalpayments in Abu Lahap Makassar restaurant, where in this study a quantitative and qualitative approach(mixed methods) is used. Data was collected through the distribution of questionnaires to 33 respondentswho were active consumers and had made digital transactions at Abu Lahap Makassar restaurants, as wellas through interviews to obtain more in-depth data. The quantitative data analysis technique uses simplelinear regression with the help of the SPSS 24 software. Meanwhile, qualitative data is analyzeddescriptively through reduction, data presentation, and conclusion drawn. The findings of this study showthat financial literacy has a positive and significant effect on digital payment transformation, with adetermination coefficient value (R2) of 0.646 and a significance value of 0.000 (less than 0.05). The resultsof the qualitative analysis also show that consumers with better literacy are able to access, understand,and use digital payment systems effectively. Each financial literacy indicator has a contribution to thesuccess of digital transformation, both technically and consumer behavior.References
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